Rivian's R2 is outselling the R1T and R1S combined, the company said on its third-quarter earnings call, with the smaller SUV also ahead of its EDV delivery van. The model's launch helped lift Rivian's quarterly deliveries 46 percent year over year to 19,248 vehicles.
The result comes even though buyers can currently order only the most expensive version of the R2. Rivian has not published a standalone R2 sales figure, so the outselling claim is a comparison the company has made rather than a number buyers can check.
Only the priciest R2 is on sale
The R2 Performance trim starts at $59,485 in the United States, and it is the only version Rivian is delivering so far. The Premium trim at $55,485 and the base model at $46,485 are both still to come, with no confirmed arrival date.
Rivian's consumer site lists the R2 Premium as arriving in late 2026, while the Standard is listed for some time next year. That leaves the cheapest R2, the one most likely to pull in price-sensitive buyers, still without a firm launch date.
Even in its dearest form the R2 undercuts its stablemates by a wide margin. The R1T pickup starts at $81,885 and the R1S three-row SUV at $85,885, so the R2's entry price sits roughly $22,000 below the pickup and $26,000 below the SUV. That gap explains a lot of the demand without needing any claim about the car itself: the R2 is the cheapest way into Rivian's lineup by a large step.
Forecast raised, but no R2 total
Rivian has lifted its projected annual deliveries to between 67,000 and 70,000 vehicles, up from a previous range of 65,000 to 70,000. The company has not broken out how many of those are R2s.
Before R2 production began, Rivian announced a target of 20,000 units for the model this year. The company has not said whether that figure has been met, so the 20,000 number is a pre-launch goal rather than a reported result.
The unanswered question is how many R2s Rivian has actually sold. The 19,248 figure covers all Rivian vehicles in the quarter, not the R2 alone, and the outselling claim is relative rather than absolute. Buyers and investors waiting for a clean R2 tally will not find one in the third-quarter disclosure.
Cheaper trims could push volumes higher
The current sales pace is being set with the most expensive R2 and nothing else. When the Premium and Standard versions reach customers, Rivian will have two lower price points to sell against the same model.
That matters because the R2's appeal so far has been built on being far cheaper than the R1T and R1S, not on being cheap in absolute terms. Adding a version at $46,485 widens the pool of buyers who can consider the car at all, which is the sort of change that tends to move volume rather than simply redistribute it.
For now, the confirmed picture is a 46 percent year-over-year delivery increase, a raised annual forecast and a company statement that its newest and least expensive model is outselling everything else it builds. The exact R2 total has not been announced.
