Polestar has no plans to drop leather from its interiors, with the brand's head of colour and material design arguing that many 'vegan' upholstery options are little better for the environment than the real thing.
Speaking at the international launch of the Polestar 4 SUV, Maria Uggla said the company took a deliberate stance against the industry-wide shift away from leather because it saw a false equivalence between vegan materials and sustainable ones.
Why Polestar stuck with leather
Uggla said the decision was company-led rather than a response to customer demand. 'I think it's not the customer who demands it,' she said, adding that Polestar pushed back 'when all OEM left leather' because it believed the industry was conflating veganism with sustainability.
Her argument is that animal-free upholstery is still plastic, typically polyurethane or PVC, and is mostly produced from crude oil. Leather, by contrast, makes use of a waste stream from the food industry that would otherwise be landfilled.
'Instead of using the waste material from the food industry, and throw all hides away to landfill, which they would be used for if we don't use them, it doesn't make sense,' she said.

Traceability down to farm level
Polestar's leather programme carries a gold certificate from the Leather Working Group, with traceability down to farm level and cattle sourced only from Scotland and Denmark, the 'A and B' regions Uggla referenced. The hides are also chrome-free.
Animal welfare is a condition of the supply chain, she said, with suppliers required to meet all five freedoms for the animals.

Vegan options remain across the range
Leather is not the only choice. Every Polestar model offers an animal-free interior, and the brand says it has made the best vegan leather it can in the form of a bio-attributed vinyl produced through a mass balancing process with a supplier called Ino...
Uggla said Polestar will keep leather 'as long as we feel that it serves its purpose' while continuing to evaluate alternatives.

